Prima VA Founders
Maddie Donnelly
Maddie is a dynamic and adaptable professional with over twenty years of consultancy experience in London’s corporate world, now based in Suffolk. Her career spans multiple industries, equipping her with a versatile skill set across business development, strategic partnerships, account management, marketing, design, content creation and social media. Maddie approaches each project with creativity, precision and a commitment to delivering outstanding results.
Known for her approachable nature and strong relationship-building abilities, Maddie thrives in roles that allow her to grow businesses, lead teams, and foster successful partnerships. She enjoys “wearing many hats,” bringing diligence, adaptability, and meticulous attention to detail to each project.
Whether developing strategy or executing on deliverables, Maddie is dedicated to making a positive impact on every team and initiative she’s involved in.
Maddie is based in Suffolk, with her husband, two daughters and their lurcher, Wilma.
India Clarke
India is a versatile and highly skilled Virtual Assistant with over two decades of experience across various sectors, from fashion startups to corporate environments. With a strong foundation in HR, operations, team management and events, India offers a unique combination of strategic insight and hands-on expertise to every project. Her background enables her to tackle complex administrative and operational challenges, ensuring smooth and efficient business processes for her clients.
Known for her ability to support professionals at all levels, India excels at streamlining workflows, managing finances, and optimising day-to-day operations. Whether it's schedules, handling correspondence, or coordinating larger initiatives, India approaches every task with diligence, precision, and a commitment to making her clients' lives easier and more organised.
India is Suffolk based with her husband, three children and their family dog, Effie.